In the wake of Apex Legends, which has briskly grown to 50 million players, many have wondered whether Fortnite has felt the impact.
“We’re very close to hitting 250 million Fortnite players,” said Sweeney. “Since Apex Legends came out, we’ve gained an Apex Legends worth of Fortnite players, which is amazing.”
He went on to say that the only game that noticeably takes Fortnite gamers away from Fortnite is FIFA.
“We hit a Fortnite non-event peak twice after Apex was out,” said Sweeney. “We haven’t seen any visible cut into Fortnite. It’s a funny thing. The only game you can see where its peaks cut into Fortnite playtime is FIFA. It’s another game for everybody, wildly popular around the world.”
On the one hand, Apex only has about one-fifth of the players that Fortnite has. In a world where Netflix sees Fortnite as a greater threat than HBO, the scale of the two games isn’t comparable.
However, Apex is picking up some serious steam. It only took seven days for Apex to hit 25 million users (it took Fortnite 41 days), and one month to hit 50 million users (it took Fortnite more than four months).
As impressive as that is, it’s also to be expected that a game like Apex, a relative latecomer to the Battle Royale genre, would grow faster by reaping the benefits of the entire industry’s years of work and growth. It’s also worth noting that EA paid a pretty penny to successfully launch Apex Legends, with Ninja alone earning $1 million for streaming the game at launch.
“What Apex Legends has done is re-energized a lot of shooter players, people who come in and out of shooters depending on what’s popular,” said Sweeney. “It’s awesome to see other games picking up on battle royale, adding their unique spin to it and advancing the state of the industry.”
Adding a unique spin is exactly what Apex Legends has done. They’ve taken the fundamental building blocks of Battle Royale and the free-to-play model and tweaked them to be, in some ways, better.
Where play is concerned, Apex is a markedly team-oriented game, complete with a beautifully executed non-verbal comms system and a Jumpmaster mechanic to encourage teammates to land and play as a unit. Plus, Apex uses a hero system to give each character their own unique abilities.
This not only makes each fight interesting, but it gives Apex a different way to monetize beyond its recently launched BattlePass. The company just introduced its first new character, which can be unlocked with Apex Coins, the games virtual currency.
Only time will tell if Respawn and EA can build something as sticky as Fortnite, which has truly become a pop culture phenomenon. But there is one clear winner in this epic competition between Fortnite and Apex, and that’s gamers.