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Don't give me granny's ring! How young brides are following A-listers like Billie Eilish with their choice of diamonds as they kill off traditional billion-pound engagement jewel industry

Don't give me granny's ring! How young brides are following A-listers like Billie Eilish with their choice of diamonds as they kill off traditional billion-pound engagement jewel industry
It seems the days of heirloom diamonds may be numbered as Gen Z across the US, UK and other parts of the world are ripping up the rulebook.

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