A startup that helps you copy influencers' stock trades just raised $30 million. Read its pitch deck.

Dub CEO Steven Wang.Steven WangA new fintech startup, called Dub, helps users copy trades from financial influencers and investors.The company recently raised $30 million in Series A funding to expand its platform and features.See the pitch deck Dub used to raise funding from investors, including Notable Capital.There's a new app that helps you copy stock trades from your favorite financial influencers and other investors.Dub, launched last year, lets users track trades from finance influencers and notable investors through a subscription-based model.In April, Dub raised $30 million in Series A funding from investors including Notable Capital to scale the platform and expand its features.CEO and founder Steven Wang said the idea for Dub came after he witnessed a generational shift in how people invest, he told Business Insider. For some, community, personalities, and social influence drive investing decisions rather than traditional financial metrics."All of my product decisions these days are driven and influenced by what influencers and creators are telling me, so, at the end of the day, we're just bringing that to investing," Wang said.Personal finance is a popular category on social media. Some finance influencers have gained large followings for tips and advice on navigating tariffs and a shaky stock market.With Dub's creator program, investors can monetize their investment insights. The platform pays those accepted into its creator program who let users track their trades on the app.Creators must open a brokerage account with Dub and create a portfolio on the app for others to see.Anyone can become a creator, but to monetize and make money when people start "copy trading" your portfolio, as Dub calls it, you must meet a minimum set of metrics to be accepted into Dub's top creator program. Once accepted, Dub pays creators royalty fees. The percentage varies based on the number of portfolio copies and how well the portfolio is performing, the company said.The platform charges users a $9.99 monthly subscription fee to use the app. Dub plans to offer a free version sometime this year. That tier would allow users to make free copy-trades, but they'd still have to pay to copy certain creators."You can either be the copier that decides to take, let's say $10 to copy someone else's trades, and all future trades are copied automatically, or you can be the creator for other people to copy," Wang said.There are other copy-trade platforms, like eToro and AvaTrade, but Dub said it's setting itself apart by owning a brokerage. The company is registered with the Securities and Exchange Commission. Users don't have to link to another account to use Dub; they can deposit money directly into the app.Read the 15-page pitch deck Dub used to raise its Series A funding:The pitch deck opens with Dub's logo and slogan, 'mirror any investor'DubThe slide reads:DubMirror any investorThe second page explains the significance of the word dub, a verb which means to make a copy ofDubThe slide reads:DubVerb: make a copy ofThe next page breaks down the problems retail investors faceDubThe slide reads:Retail investors aren't good at picking stocks.So, Retail listens to the experts and follows thematic trends.But, Retail still wants to invest themselves. They crave agency.Nothing combines agency over investing and trusting experts.Retail needs a new way to invest.The deck continues by describing problems money managers faceDubThe slide reads:Traditional Money Managers are dying.New financial influencers are driving investment decisions.The greatest wealth transfer is creating new age customers.A modern way is needed to reach the next generation of investors.Managers need a new distribution platform.A graphic on the next page shows how Dub wants to help solve these problemsDubThe slide reads:The retail investor revolution shows us the market is demanding an integrated solution to these problems.FREE INVESTING(with logos of Charles Schwab and Robinhood)PEOPLE & CROWDS(with images referencing WallStreetBets and meme investors)THEMATIC INVESTING(with ESG and "stonks" imagery)SOCIAL + FINTWIT(with logos of Discord, Reddit, and TikTok)The deck then goes into the company's mission statementDubThe slide reads:PRODUCTCopy your favorite investors automatically.Or share and monetize your investing skill.The next slide shows how the app worksDubThis slide shows what the app looks like and how it works, including the ability to see which creators you're following and discover new investment opportunities.The deck says that Dub is introducing copy-trading to the USDubThe slide reads:INNOVATIONThe first copy-trading brokerage.Dub is the first to introduce copy-trading in the United States with stocks.Dub wants to connect retail investors with crowdsourced investing talentDubThe slide reads:PRODUCTSocial investing marketplace.The best business in investing are marketplaces connecting capital to talented investors. We're building the first for retail investors.The following slide shows the company's business modelDubThe slide shows a graphic breaking down the company's business model.Dub charges users a subscription fee, which it then splits to pay creators who share their trades.Dub lets people create a portfolio so they can share their investment ideasDubThis slide shows three circles, which read:MARKETPLACE MOATThe first creator marketplace for finance.Anyone with investment wisdom can now easily share their ideas via their Dub portfolio.Get rewarded for people who copy your portfolio.Create portfolios to share your investment ideas.Build your brand, credibility, and track record.The deck breaks down how Dub differs from its competitorsDubThis slide compares Dub based on three anonymous competitors. Dub compares itself based on:portfolio creationsocial networkcreator monetizationcopy-tradingbrokerage licenseRIA licenseportfolio marketplacefractional investingcreator economyThe next slide outlines Dub's goalsDubThe slide reads:Dub is the consensus bet.We're going to win social + investing by reimagining the $100T asset management market.Unprecedented demand.Record active management inflows.10x Better Product.We're creating a new asset class: individual investment wisdom.First Mover.Pioneering copy-trading in the US.Wisdom of the Crowds.Society realizes the power of the underdog.World Class Team.The best team & support locked.The deck concludes with the company's logo and sloganDubDub's slogan is "mirror any investor."The deck closes with legal disclosuresDubRead the original article on Business Insider

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