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Deadlifting beef adds unnecessary weight to world of inspirational beefcakes | Barney Ronay

Game of Thrones star ‘Thor’ Björnsson aims to lift 510kg this weekend but has cast gentle giant Eddie Hall as his nemesisThere are probably sound structural reasons why the Eddie Hall deadlift world record video from July 2016 is so hard to stop watching, why it has become a sleeper internet phenomenon, a thing people go back to, theorise about, commune over in ways that seem both lighthearted and also deeply-felt in the way of all the best sport.Part of this is its stark and simple theatre. The video is 55 seconds long. It features what seems at first to be an abandoned American-style fridge‑freezer, but turns out on closer inspection to be a single very square man, essentially a seamless slab of human muscle, quivering slightly, moaning to himself, profoundly alone even in front of a boisterous full-house crowd. Continue reading...

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