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Ivan Zhang On Building a $6.8B A.I. Company by Rejecting Tech’s ‘Bigger Is Better’ Obsession

While competitors chase flashy consumer demos with massive, resource-hungry models, Cohere has placed a contrarian bet on enterprise-focused A.I., reaching a $6.8 billion valuation and more than doubling revenue from $35 million to over $100 million between March and May alone.

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