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Halloween Isn’t Child’s Play Anymore: Retail’s Treat Of A Transformation

Halloween Isn’t Child’s Play Anymore: Retail’s Treat Of A Transformation

'Boujeeween' Not long ago, Halloween in Britain was little more than a novelty, dismissed as an American import unlikely to gain more than passing traction. Fast forward to 2025, and it has evolved into a retail engine worth close to £800 million in the UK alone. Across the Atlantic, it remains a juggernaut, projected at more than $12 billion in U.S. spending last year.

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