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Heritage Craftsmanship Meets Sustainability: The Rise of Antique and Vintage Jewelry

Heritage Craftsmanship Meets Sustainability: The Rise of Antique and Vintage Jewelry
Gemologist and CEO of Pietra Communications, Olga González, examines the rising appeal of antique and vintage jewelry among Millennials and Gen Z, exploring how these generations are reshaping sustainable luxury through authentic storytelling and heritage craftsmanship. González highlights how younger buyers prioritize ethical sourcing, individuality and sustainability—values that are redefining the future of the jewelry market.

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