Fifa says 2026 World Cup tickets will start at $60 but dynamic pricing looms

Dynamic pricing has drawn complaints in other areasStart of sales process for tournament will begin next weekFifa has confirmed that it will employ dynamic pricing for tickets to the 2026 World Cup from the beginning of the sales process, which starts next week. The system was also used for this year’s Club World Cup and, in the UK, drew widespread complaints from fans buying tickets for Oasis’s comeback tour.The use of dynamic pricing was one of a few new details Fifa officials discussed around ticketing for the World Cup one week before sales open, including the first collection of prices. The cheapest tickets will start at $60 (£44), with the most expensive, for a prime spot at the final, starting at $6,730 (£5,760). Fifa did not provide any price points in between those two. Continue reading...

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