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Amazon’s latest attempt at selling stuff with AI is the ‘Help me decide’ button

Amazon’s latest attempt at selling stuff with AI is the ‘Help me decide’ button

Amazon is launching a new AI-powered tool that’s supposed to help you choose which product to buy. Now, when you look at multiple similar items on Amazon’s app or mobile website, it may display a “Help me decide” button that picks one for you based on your browsing activity, searches, shopping history, and preferences. As […]

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