Taylor Swift Fans Voice Disappointment Over Alleged AI Use In Videos To Promote New Album

Taylor Swift on stage in Paris last yearTaylor Swift fans have been voicing their upset after the singer appeared to use generative AI in videos to promote her new album The Life Of A Showgirl.Last week, following her latest musical release, the Grammy winner hid orange “doors” in major cities all over the world, emblazoned with QR codes which, when scanned, would take fans to special videos inspired by her new songs.However, after these clips were then shared online, Swifties began picking up on irregularities and inconsistencies in the videos, leading them to suspect they were created using generative AI.In the last year, Taylor has spoken about her “fears around AI”, most notably when a fake video of her was circulated by Donald Trump’s camp in which she appeared to endorse him for president, prompting her to voice her support for Kamala Harris in last year’s election instead.Because of this, some fans were surprised to hear her team had allegedly used it in these videos, with many sharing their belief that AI goes against what Taylor has stood for in terms of artists having ownership over their work, as generative AI mimics existing art from other creators.Others also pointed out the environmental impact of generative AI, while noting that an artist of Taylor’s stature (and, indeed, wealth) could have afforded to pay a graphic designer rather than using AI.Dear @taylornation13We expected a decent album promo but we noticed that the promotion on cities were made by A.IA.I has a large impact on the environment and wildlife because of its LARGE water consumption and morePlease learn better next time. #SwiftiesAgainstAIpic.twitter.com/Kj0g7ajWKH— partyswift13 ❤️🔥 (@tayalisonswif) October 5, 2025Taylor Swift using generative AI to create videos after being staunchly for artists owning the right to their own work is the most hyprocritical/tone deaf thing ive seen her do in a LONG time.— mimi ⸆⸉ ❤️🔥 (@watchinwisteria) October 5, 2025i’ve been a swiftie since 2008 and taylor swift was the first artist i ever fell in love with as a child but seeing the excessive vinyl and CD variants, the generative AI usage, and the awful lyricism… saying i’m disappointed would be an extreme understatement— aura 𖦹 ☼ ⋆｡˚⋆ฺ (@ntltcnow) October 5, 2025I haven’t looked at the QR code videos so I don’t know if they are computer generated by artists or AI — I am not interested in debating it — but if they are created by generative AI, and Taylor signed off on it, that’s deeply disappointing not only because of the obvious and…— 𝙻𝚎𝚊𝚟𝚎𝙷𝚎𝚊𝚛𝚍𝙰𝚕𝚘𝚗𝚎 🇨🇦 (@LeaveHeardAlone) October 5, 2025i was trying to defend taylor a bit but i cant defend this at all and i cant ignore it and im very upset bc why is she using ai………….. girl ur a billionaire who spent the last five years reclaiming your art what are you DOING!!!!!!!!!! https://t.co/DOsW2tzly9— 🌷 , petra! 𝜗ৎ (@peterfemmejay) October 4, 2025taylor has literally used ai in EVERY of these tloas little visuals 😭 this is literally so bad considering she's the biggest artist out there right now. why a billionaire spending YEARS defending their art would need this? terribly disappointing. and there's more pic.twitter.com/jZeGCmSHjv— ໊ (@dieforyous) October 5, 2025I know people are saying it can be computer animation but it honestly looks A LOT like AI, which is very disappointing tbh. Also, one of the things that usually give away that something is AI is inconsistence and imo an artist wouldn't have changed the "Honey" font between frames pic.twitter.com/v6yO7tQxzL— Mar ⸆⸉ (@Likedaylight98) October 4, 2025I’m just gonna say it. Taylor Swift using generative AI is embarrassing and a big FU to the bastion of fans that have been defending her legitimate artistry for years and years. It’s just completely indefensible, and it makes us all look like clowns. Really really bad move.— T 🌼 (@theotricality) October 5, 2025Taylor using AI in promo videos for this era is genuinely making me rethink listening to the album at all. I am so so disappointed in her and her team. I cannot believe that Taylor is using generative AI after everything she's done to protect artist's ownership of their own music https://t.co/Nrg3AavzKt— Layla (@LavenderMenaceV) October 5, 2025billionaire taylor swift using generative ai instead of paying a VFX artist https://t.co/fVCHXOqBXx— ً (@chernobyldenier) October 5, 2025#SwiftiesAgainstAi how can you be all about owning your art, defending artists and then use generative AI???? Wtf @taylorswift13 this is making me lose so much respect for you.— Agatha - Free 🇵🇸 - Fuck AI (@Agathalltoowel) October 5, 2025#swiftiesagainstai@taylornation13 what happened to artistry, anti ai, and artists owning their work pic.twitter.com/tQn7NCjsKq— Joe (@joeh4213) October 5, 2025big fan of her, not a big fan of artificially generated videos. hope this gets sorted out! #SwiftiesAgainstAIpic.twitter.com/kAUFOOVJXI— fran (@sillygoofyfran) October 5, 2025How on earth do you go to ALL THIS effort just to post a QR code that leads to literal AI slop??? #SwiftiesAgainstAihttps://t.co/xPONwfZo8Q— yams ✨ (@_dariyams) October 5, 2025i cannot emphasize how serious i am when i say #SwiftiesAgainstAIhttps://t.co/4uRLcXdPpm— brianna (@fragileflame13) October 5, 2025oh that’s taylor “it’s important artists own their own work” swift using generative ai https://t.co/YXMpbX0W7kpic.twitter.com/p6nOZAHH3n— shae (@shaelynbot) October 4, 2025HuffPost UK has contacted Taylor Swift’s team for clarification.The Life Of A Showgirl came out on Friday and has sparked a wide range of reactions from fans and critics.A number of songs on the album have already also raised eyebrows, namely Wood, on which she appears to sing about her sex life with fiancé Travis Kelce; Father Figure, which features an interpolation of the George Michael classic of the same name; and Actually Romantic, a purported diss track at fellow pop singer Charli XCX.READ MORE:A ‘Triumph’ Or ‘Dull Razzle-Dazzle’? Here’s What Critics Are Saying About Taylor Swift’s New AlbumCharli XCX Raises Eyebrows With Cryptic Post After Taylor Swift's Rumoured 'Diss Track'George Michael's Estate Reacts To Sample Featured On Taylor Swift's New Album

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